Leonora is the co-founder and director of Swoogo, an award-winning event marketing & event registration SaaS software platform. Before bringing Swoogo to market Leonora founded, ran and raised $23m in capital for her first venture-backed software company. With more than ten years in the event tech space and thirty as a start-up founder and small business leader, Leonora is a technologist and a marketer who can speak authentically about events, tech, start-up growth, and leadership with deep personal knowledge, current context, and an eye towards the future.
Leonora is also the co-founder of Women in Event Tech, a community of people who believe in creating more opportunities for female leaders in the event technology space. Leonora has been a mentor at the Yale Entrepreneurial Institute, founded Women in Event Tech to further female leadership opportunities in the event tech space, and sits on the Economic Development Board in Warren, Rhode Island. Sign up for office hours here.
Leonora’s areas of expertise include: